Identity and Branding
Coffee Shop Branding
Collaborated with a local coffee shop to create a new brand identity that blended their love for coffee and music with a casual, vintage aesthetic. This included designing their logo and developing branding elements for merchandise.
Role: Art Director, Designer
Skills: Identity / Branding, Print Design
TGRLLY Cosmetics
Partnered with a cosmetic company to refresh their label designs with a clean, tropical aesthetic that conveyed an upscale yet approachable feel. I developed a logo mark that maintained legibility even in its abbreviated form, ensuring strong brand recognition. To complement the packaging and enhance the retail experience, I also designed coordinating, stylized gift cards tailored for gift shop displays.
Role: Art Director, Designer
Skills: Identity / Branding, Packaging, Print Design
Balance Skincare
Collaborated with a natural skincare company to create a clean, minimal brand identity and product packaging. Drawing inspiration from nature, I developed a restrained color palette rooted in earth tones, featuring green on white with subtle pink accents. The final design highlighted delicate watercolor elements that reflected the brand’s organic roots. The client was especially drawn to the artistic touches and the overall sense of freshness and clarity in the final look.
Role: Art Director, Designer
Skills: Identity / Branding, Packaging, Print Design
Various Logos
Developed a diverse range of logos for clients across multiple industries, each tailored to reflect the unique identity and goals of the brand.
Role: Art Director, Designer
Skills: Identity / Branding